Our Mission

We want to share what we've learned through building YETI and other high growth companies with management teams of emerging businesses.

Managing Growth

Managing Growth

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Building the Management Team

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Creating New Products or Services

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Implementing Processes and Systems

Increasing Revenues and Profits

About Us

YETI Capital was founded by Roy and Ryan Seiders in partnership with a prominent private capital investor

Collectively, the YETI Capital team has more than 45 years of experience helping to build U.S. and Canadian businesses across a variety of industries and markets

YETI Capital focuses on U.S.-based companies that:

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Are post-revenue and have an employee base

Asset 2

Operate out of a business office, not a home office

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Have defined and reasonable expansion plans

YETI Capital seeks to invest $500,000 to $5 million per company and prefers either board representation or observer roles


Please contact us with your inquiry. All business plan submissions should be emailed to info@yeticap.com and must include a clear description of your operations, current revenue and EBITDA.